Prof.dr. P.P.M. Hekkert (Paul)

Professor
Industrial Design Engineering 

Biography

Prof. Paul Hekkert is full professor of form theory, and head of the Industrial Design department, where he also chairs the design aesthetics group.

Paul conducts research on the ways products impact human experience and behavior. In 2011 he received a VICI grant from the Dutch Science foundation (NWO) to develop a Unified Model of Aesthetics (UMA). The UMA project is likely the largest research program on aesthetics ever conducted; it involves close collaboration with Swinburne University (Melbourne) in addition to a number of international partners. 

Paul has published articles dealing with product experience and aesthetics in major international journals, and is co-editor of Design and Emotion: The experience of everyday things (2004) and Product experience (2008). Together with Matthijs van Dijk, he published Vision in Design: A guidebook for innovators (2011), a book that describes an approach to design and innovation that has been widely applied in both education and industry. He regularly lectures on the above topics at (inter)national events, and serves as a member of the editorial boards of The Design Journal, Empirical Studies of the Arts, and the International Journal of Design.

Paul is co-founder and chairman of the Design and Emotion society and chairman of the executive board of CRISP, a national collaborative research initiative for and with the Dutch creative industries. 

Education

• 1995
  PhD dissertation, Delft University of Technology, Delft, Title: Artful Judgements
• 1988
  Drs. (equivalent to MSc) in Human Movement Science, Free University, Amsterdam

Experience

• Since 2003
  Full professor of Form Theory, Department of Industrial Design, Delft University of Technology
• 1998 - 2003
  Associate Professor of Design, Department of Industrial Design, Delft University of Technology
• 1995 - 1998
  Assistant Professor of Design, Department of Design Aesthetics, Delft University of Technology
• 1993 - 1995
  PhD-position, Section Form Theory, Department of Design Aesthetics, Delft University of Technology
• 1991 - 1993
  Researcher, Department of Human Movement Sciences, Free University, Amsterdam
• 1990
  Research Assistant, Department of Child and Youth Psychology, Free University, Amsterdam

On an irregular basis Paul works together with companies and design firms on conceptual design & innovation projects based on a design for experience strategy and/or Vision in Product design approach (e.g. Schiphol, Proctor & Gamble, Rijksmuseum, KVD, Fabrique).

Specialisation / field of research

1. Product experience, general
2. Aesthetics, visual and cross-sensory
3. Figurative meaning; product expression
4. Design methods; vision in design; design for social change

Lectures and/or coaches students on:

1. Visual aesthetics
2. Product experience/ Design and Emotion
3. Vision in Product design (ViP approach)
4. Reflection on designing

On a regular basis Paul teaches these subjects at other national (e.g. EURIB, University of Twente) and international (design) schools (e.g. METU, Ankara; Hong Kong PolyU; University of Vienna; Technical University Berlin).
Over the years Paul has given many invited and keynote lectures at international events (e.g. 4^th D&E Conference, Ankara; Hong Kong Design Centre June conference, Hong Kong; P&G seminar, Cincinatti; ICSID conference, ERA seminar on education, Lund; 1^st KEER conference, Sapporo).

Publications

Click here for an overview of my publications.